Advertising Platform

Reach Active Metal
Detectorists

Connect your brand with a passionate, niche community of hobbyists who actively spend on equipment, accessories, and gear.

100%
Niche audience
Web + App
Cross-platform reach
Self-serve
Campaign portal
Real-time
Impressions & clicks

Self-serve native campaigns

Create and manage campaigns directly in our platform. Your ads appear natively inside the Detectorist app alongside real community content — not as intrusive banners.

Native Campaigns

Self-Serve Ad Portal

Your ads appear natively in the feed — blending naturally with real content without disrupting the user experience. Run on web and Android (iOS support coming later).

  • Image, title, description, and call-to-action link
  • Four placement options — Community, Equipment, Sessions, or Map
  • Fixed monthly or weekly pricing — no CPM or hidden fees
  • Reviewed by our team before going live
  • Real-time impression and click tracking
  • Pause, edit, or resume any time from the portal

Who you're reaching

Metal detectorists are an engaged, spending audience with specific equipment and accessory needs.

Active hobbyists

Users who go out detecting regularly and log their sessions. High intent, not passive scrollers.

Equipment buyers

Detectorists regularly upgrade detectors, pinpointers, digging tools, pouches, and accessories.

Global + local

Users across Europe, North America and beyond. Filter by region through Google Ads targeting.

High engagement

Users log finds, track GPS sessions, join groups, and post in the community daily.

Available placements

Native campaigns appear where users are most engaged — inside the app alongside real content.

Community Feed

Appears between posts in the community section — high visibility where users spend the most time.

Sidebar (Web)

Persistent placement in the web app sidebar — visible across all sections as users navigate.

Equipment Section

Targeted placement in the equipment catalogue — ideal for detector brands and accessory sellers.

Homepage Banner

Premium placement at the top of the main dashboard — maximum first-impression exposure.

How to get started

From sign-up to live campaign in a few simple steps.

1

Create a free account

Sign up on Detectorist — it takes less than a minute. You'll use this account to manage your campaigns and track performance.

2

Request an Advertiser account

Contact us from the Help menu once you're signed in, or use the contact form below. Include a brief description of your business and which placements interest you. We'll upgrade your account to Advertiser status.

3

Create your campaign

The Ad Portal will appear in your menu once your account is upgraded. Fill in your campaign title, description, link, image, placement, and budget. You can save as a draft and come back to it.

4

Submit for review

All campaigns are reviewed by our team before going live to ensure quality and relevance for our community. Most reviews are completed within 1–2 business days.

5

Go live and track performance

Once approved, your campaign goes live immediately. Monitor real-time impressions and click counts from the Ad Portal dashboard. Pause, edit, or resume any time.

Frequently asked questions

How much does it cost to advertise?
We offer fixed monthly and weekly pricing per placement. Exact rates are shown in the Ad Portal once your account is approved. Contact us for volume pricing or a custom package.
How long does campaign review take?
Most campaigns are reviewed within 1–2 business days. You'll be notified by email once your campaign is approved or if any changes are needed.
What types of businesses can advertise?
We welcome businesses relevant to the metal detecting hobby — detector manufacturers, retailers, accessory brands, land/permission services, clubs, events, and related outdoor or heritage businesses. We review all campaigns for community relevance.
Can I target specific regions or user segments?
Native campaigns currently run platform-wide across all users. We plan to add geographic targeting in a future update. Contact us if you have specific targeting requirements.
Can I pause or cancel a campaign?
Yes. You can pause or resume any active campaign from the Ad Portal dashboard at any time. Draft campaigns can be deleted before submission.
Is the app on both iOS and Android?
The web platform and Android app are currently in beta and available now. iOS support is planned for a later release. Native campaigns run on both web and Android.

Ready to reach detectorists?

Create a free account to access the Ad Portal, or get in touch if you have questions about placements or pricing.

Contact Us